Imagine you can have an angel guide you on a tour, watch in real time the reconstruction of an altarpiece or discover the baroque culture. All of this is now possible through the technology implemented at the church of the Holy Spirit, in Arcos de Valdevez.
The challenge for this project was to reshape the way visitors discover monuments and attractions. The new interpretive center of the baroque explores disruptive concepts as mixed and augmented reality or interactivity to interpret the Baroque in the region of Alto-Minho.
Sector
Tourism & Culture
Client
Municipality of Arcos de Valdevez
Location
Arcos de Valdevez
Year
2019
Sector
Tourism & Culture
Cliente
Municipality of Arcos de Valdevez
Location
Arcos de Valdevez
Year
2019
Sector
Museum
Client
Portuguese Bank
Location
Lisbon
Year
2021
Imagine you can have an angel guide you on a tour, watch in real time the reconstruction of an altarpiece or discover the baroque culture. All of this is now possible through the technology implemented at the church of the Holy Spirit, in Arcos de Valdevez.
The challenge for this project was to reshape the way visitors discover monuments and attractions. The new interpretive center of the baroque explores disruptive concepts as mixed and augmented reality or interactivity to interpret the Baroque in the region of Alto-Minho.
Mixed Reality
Once inside the church you can choose the mixed reality headset, Microsoft’s hololens, that blends reality and digital elements to offer you the best of physical and virtual worlds.
A virtual angel will take you on a tour sharing insights and information about several points in the monument, one of them includes a digital reconstruction of the altarpiece, revolutionizing what a visit to the church looks like.
Augmented Reality
Guests of the interpretive center can also opt for one of the 25 tablets available to immerse themselves in the experience. Augmented reality is the chosen technology to empower their visit. The digital content appears on the tablet screen being merged with reality by using the tablet camera.
Interactive Timeline
An Interactive video wall come to life with three displays delivering a timeline that explores Society and Thought in the Baroque Culture and Art in the Baroque period, and a moment related to the Holy Spirit Church.
Interactive Display
At the entrance an 86-inch 4K touch display keep the audience engage. The developed application along with interactivity allows the navigation trough several points of interest in the region, including a 360º gallery over each point.
Mobile APP
A mobile application also developed by EDIGMA serve as a platform to discover the baroque and other architectonic styles present in 10 municipalities. This also aims to enhance the tourism in the region by encouraging the users to visit other monuments. The application is available in English and Portuguese and can be downloaded for Android or IOS.
Brand Stationery
The graphic identity was developed to define the project and the brand according to its needs. From the lines, colors, logo, graphic elements to the promotional material all was designed to represent and reinforce the baroque culture and create a consistent brand.
